Public Relations | Brand Consultancy | Distribution

Over the past 20 years we have amassed a wealth of experience and contacts, giving us exceptional access to the press, digital influencers and beauty buyers. We are committed to helping businesses, organisations and people with inspiring ideas, to get noticed, develop crucial connections and drive success.



We deliver a full spectrum PR service generating coverage across all media channels: tool kits, story generation, press release writing, product seeding, launch events, press trips, creative mailers, brand partnerships and much much more.


We plan and manage launch and press events with creativity and attention to detail.


We deliver comprehensive digital and social media campaigns to drive awareness and sales.


We offer incisive analysis, intelligent and thoughtful counsel on brand development and positioning.


We introduce brands to beauty buyers and negotiate retail contracts.


We work with top photographers, film makers and designers to generate stunning marketing materials.





Noble Isle – 2011-2017. We launched Noble Isle, positioning it as the new tradition in luxury bathing. We helped secure retail deals with Fortnum & Mason, Liberty and Harvey Nichols, hosted a launch event at The Langham Hotel, secured coverage in every major UK publication, and secured a partnership with BAFTA plus much more.

Amchara Health Retreats (UK and Gozo, Malta) – 2016 to date. We launched Amchara Health Retreats positioning Gozo as Europe’s leading functional health retreat. We secured rave reviews in the 2017 Conde Nast Traveller Spa guide, 2016 Porter Spa Guide, Marie Claire, Health & Fitness and The Telegraph to name a few.

Proto-col – 2013 to 2015. We launched Slim Fizz a new diet drink, positioning it as a Gastric Band in a Glass securing a front page headline in the Daily Mail and lead feature which resulted in over £187,000 of sales in 24 hours. 


 Alice Dogruyol
Founder & Director
Over the past 17 years Alice has worked with all sorts of brands, personalities and destinations, across all sorts of sectors. Her client list has included everything from Taboo the Boy Geroge Musical, to Tourism in Libya, Doctor Bronner’s Soap to Wellness Tourism in Gran Canaria, Comfort Zone Skincare to The Fortina Spa Resort in Malta. Alice started AD Publicity in 2011 having honed her PR skills at agencies such as Jackie Cooper PR, Borkowski PR, The Spa PR Company and Quintessentially Communications. As a former Daily Mail columnist and positive body image commentator Alice gained a unique insight into the fundamentals of what it takes to make a great story and has generated several front page stories.


Yanar Alkayat
Associate Content/Digital Director
Yanar is one of the UK’s top health & beauty journalists and digital strategists. She is a regular contributor to Health & Fitness magazine, Netdoctor and Psychologies. She is a social media expert and has managed the digital growth of brands including, BeautyMART, and Karidis clinic.


Laura Walker
Associate Account Director
Laura is a highly experienced PR consultant with over 15 years experience specialising in beauty, fashion and luxury lifestyle brands. Her contacts are trusted and have been built up over a long period of time. Past brand experience includes working with MAC Cosmetics, Charles Worthington and luxe skincare brand Russie Blanche and La Sultane de Saba plus many more.

 +44(0)20 8405 6307 |

AD Publicity, Thornton House, Thornton Road, Wimbledon, London, SW19 4NG